Description: Further DetailsTitle: Hands-On Salesforce Data CloudCondition: NewSubtitle: Implementing and Managing a Real-Time Customer Data PlatformEAN: 9781098147860ISBN: 9781098147860Publisher: O'Reilly MediaFormat: PaperbackRelease Date: 08/20/2024Description: Learn how to implement and manage a modern customer data platform (CDP) through the Salesforce Data Cloud platform. This practical book provides a comprehensive overview that shows architects, administrators, developers, data engineers, and marketers how to ingest, store, and manage real-time customer data. Author Joyce Kay Avila demonstrates how to use Salesforce's native connectors, canonical data model, and Einstein's built-in trust layer to accelerate your time to value. You'll learn how to leverage Salesforce's low-code/no-code functionality to expertly build a Data Cloud foundation that unlocks the power of structured and unstructured data. Use Data Cloud tools to build your own predictive models or leverage third-party machine learning platforms like Amazon SageMaker, Google Vertex AI, and Databricks. This book will help you:Develop a plan to execute a CDP project effectively and efficientlyConnect Data Cloud to external data sources and build out a Customer 360 Data ModelLeverage data sharing capabilities with Snowflake, BigQuery, Databricks, and AzureUse Salesforce Data Cloud capabilities for identity resolution and segmentationCreate calculated, streaming, visualization, and predictive insightsUse Data Graphs to power Salesforce Einstein capabilitiesLearn Data Cloud best practices for all phases of the development lifecycleLanguage: EnglishCountry/Region of Manufacture: USItem Height: 233mmItem Length: 178mmAuthor: Joyce Kay AvilaGenre: Business & FinanceTopic: Computing & InternetRelease Year: 2024 Missing Information?Please contact us if any details are missing and where possible we will add the information to our listing.
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Location: 60502
End Time: 2024-10-27T15:48:56.000Z
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Book Title: Hands-On Salesforce Data Cloud
Title: Hands-On Salesforce Data Cloud
Subtitle: Implementing and Managing a Real-Time Customer Data Platform
EAN: 9781098147860
ISBN: 9781098147860
Release Date: 08/20/2024
Release Year: 2024
Country/Region of Manufacture: US
Genre: Business & Finance
Topic: Computing & Internet
Number of Pages: 448 Pages
Publication Name: Hands-On Salesforce Data Cloud : Implementing and Managing a Real-Time Customer Data Platform
Language: English
Publisher: O'reilly Media, Incorporated
Subject: Enterprise Applications / Business Intelligence Tools, Data Processing, Databases / Data Mining
Item Height: 0.6 in
Publication Year: 2024
Item Weight: 23.5 Oz
Type: Textbook
Subject Area: Computers
Item Length: 9.1 in
Author: Joyce Kay Avila
Item Width: 5.9 in
Format: Trade Paperback